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Every day, lawyers perform their challenging job of assisting clients in finding justice. From civil suits to cyber security agreements, these legal professionals are put to the test. And when it comes to choosing a lawyer to represent you, you might be hoping for the very best—no one wants to leave justice in the hands of just anyone! Fortunately, a growing army of Internet-savvy consumers is here to help. Reviews for legal services have been transforming the legal landscape, helping consumers to identify great lawyers and protect themselves from cases of malpractice.
Reviews for legal services are user-generated comments offered by customers who have taken advantage of a legal service in the past (think Yelp for lawyers). Prospective customers can read reviews about a lawyer or firm and use the online ratings and/or comments to form an opinion on their services. Reviews on platforms such as Avvo, Google My Business, and others where you can find reviews for lawyers often cover topics such as customer service skills, responsiveness to inquiries, expertise, and processes involved in a legal transaction.
Reviews for legal services can be invaluable to clients who are looking to receive quality legal advice. With the proliferation of review sites and mobile computing devices, potential customers can identify the most competent and experienced professionals before they make an appointment. This helps to ensure that the lawyer or firm they sign on with will understand and respect their needs. The result is exceptional service, an improved customer experience, and higher satisfaction levels.
Reviews for legal services also empower consumers who have suffered from poor service. Malpractice is not only a costly mistake– it can also damage a client’s trust and perception of justice. It is often difficult for an average consumer to receive compensation for these offenses, so reviews are now providing an outlet for voicing disgruntlement and potential remediation. When used constructively and thoughtfully, reviews for legal services can become a valiant advocacy for the rights of consumers and a formidable check against malpractice.
The impact of reviews for legal services is far-reaching and many-sided. On one hand, the growing number of customer reviews means more informed customers. It is now the norm for customers to read and research before signing up. With the global proliferation of review websites, every firm and every attorney can be “Googled” and scrutinized from any location in the world. Thus, a business can be quickly evaluated and launched–– or shelved–– dependent on customer feedback.
On the other hand, the impact of reviews for legal services is felt equally by lawyers. Reviews can range from five-star compliments to scathing one-star criticisms that can have lasting impacts on the services offered by a legal firm or attorney. Fortunately, ethical legal professionals can defend themselves by responding to customer feedback. For example, many law firms respond to negative reviews by launching internal investigations and implementing new processes and procedures to ensure better service in the future.
The benefits of reviews for legal services are manifold:
Reputation: Positive customer reviews can help law firms to build the professional trust and respect of the community. This enhances lawyers’ reputation–– and in turn, provides more business opportunities and customer loyalty.
Authenticity: Reviews for legal services offer an additional layer of confirmation and security to the consumer experience. By providing transparency into the work performed by a particular legal firm, reviews can lend an extra layer of authenticity and validate an attorney’s skill and expertise.
Retention: Reviews provide an additional layer of connection between clients. Customers can leave thoughtful comments about the services they received, use that as positive word-of-mouth marketing, and encourage others to work with them–in turn, guaranteeing customer retention for both the customer and the law firm.
Choosing the right lawyer can be a daunting task, but reviews for legal services are making it easier every day. By utilizing reviews, customers can engage in their due diligence before entrusting their case to a legal firm or attorney. Likewise, these reviews help law firms learn from critiques and improve their services to give their clients the best possible experience. Ultimately, reviews for legal services give everyone the best chance for success.
